Snack Time, Anytime!
General Mills provides you with feel good snacks designed to keep customers coming back for more.
Insights & Resources
Best Sellers
Stock the hit flavors that keep your customers coming back.
Merchandising
Get images, marketing materials, in-store offers, and more for promoting products.
Category Management
Find planograms, one-pagers, and other resources to help boost your sales.
Insights
The Future of Flavor
Get data-driven, expert insights you can trust about the latest trends in food.
Search for products, pack sizes, brands, and more.
Product Categories
Expand the Fun with Food Service
Add prepared foods to satisfy your customers’ hunger — and improve profits.
A new snack with more flavors and more ways to crunch!
Remix your pizza craving with Chex Mix Remix Cheesy Pizza! With individually flavored pieces of Pizza Sauce Chex, Pizza Crust Bagel Chips, Cheese Puffs, and Garlic & Herb Chex, you can build your own perfect bite.
News and Events
In the News
Giving Back to Our Global Communities
Across the globe, over 600 employees came together in celebration of Global Volunteer Week to give back to their local communities.
Upcoming Event
Young Founder and Author Marley Dias to Share Remarks at General Mills and UNCF’s 34th Annual Dr. Martin Luther King Jr. Holiday Breakfast
The in-person event will celebrate the life and legacy of Dr. King while raising funds for students in the Twin Cities.
Press Release
General Mills Unveils Limited-Edition, Collectible Cereal Boxes Featuring Gen Z Icons TOMORROW X TOGETHER
For their cereal box debut, members of TOMORROW X TOGETHER are featured alongside iconic General Mills cereal characters and appear as cutout standees on each box.